Great communication isn’t just about what you say — it’s about what your audience remembers. That’s why Jim Szafranski, CEO of Prezi, believes that visuals and storytelling are key to making ideas stick.
For more than 15 years, Prezi has been reimagining the way we share information, helping communicators move beyond static slides and into dynamic, memorable experiences. In the first episode of the Think Fast, Talk Smart Tech Tools miniseries, host Matt Abrahams talks with Szafranski about why visuals are so powerful for retention, how non-linear storytelling can make presentations more engaging, and the role AI now plays in shaping the stories we tell.
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