April 2, 2026

277. How Small Choices Shape Better Communication

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277. How Small Choices Shape Better Communication
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Real change isn’t about knowing what to do — it’s about actually doing it, one small choice at a time.


Change doesn’t come from one big breakthrough. It comes from the small choices we make over and over — often in moments we barely notice.


Eric Zimmer, behavior coach, host of The One You Feed podcast, and author of How A Little Becomes A Lot, says the real challenge isn’t figuring out what to do — it’s closing the gap between knowing and doing. “We all have areas where we know exactly what would help,” he says. “But somehow, we still don’t follow through.” His approach focuses on something simpler and more effective: small, low-resistance actions done consistently over time. “It’s not about doing everything,” Zimmer explains. “It’s about doing something — again and again — in the same direction.”

In this episode of Think Fast, Talk Smart, Zimmer joins host Matt Abrahams to unpack how lasting change actually happens. From building awareness in the middle of everyday life to designing habits that are easier to stick with, he shares practical strategies for turning intention into action. “You don’t need to wait until you feel ready,” he says. “You can act even when it’s uncomfortable.”

Episode Reference Links:

Connect:


Chapters:

  • (00:00) - Introduction
  • (02:24) - From Addiction to Transformation
  • (03:34) - The “Two Wolves” Parable
  • (05:19) - Awareness in Communication
  • (06:53) - Building Awareness Through Small Habits
  • (08:47) - The Knowing–Doing Gap
  • (10:11) - The SPAR Framework
  • (13:46) - Motivation vs. Action
  • (18:31) - The Final Three Questions
  • (23:58) - Conclusion

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Chapters

00:00 - Introduction

02:24 - From Addiction to Transformation

03:34 - The “Two Wolves” Parable

05:19 - Awareness in Communication

06:53 - Building Awareness Through Small Habits

08:47 - The Knowing–Doing Gap

10:11 - The SPAR Framework

13:46 - Motivation vs. Action

18:31 - The Final Three Questions

23:58 - Conclusion

Transcript

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Matt Abrahams: When it comes
to communication and life, big

00:00:06.285 --> 00:00:08.295
things come from small things.

00:00:08.655 --> 00:00:11.955
My name's Matt Abrahams and I
teach Strategic Communication at

00:00:11.955 --> 00:00:13.665
Stanford Graduate School of Business.

00:00:14.055 --> 00:00:17.295
Welcome to Think Fast
Talk Smart, the podcast.

00:00:17.895 --> 00:00:19.845
Today I look forward to
speaking with Eric Zimmer.

00:00:20.205 --> 00:00:23.775
Eric overcame personal battles
with homelessness and heroin

00:00:23.775 --> 00:00:24.930
addiction at the age of 24.

00:00:25.685 --> 00:00:28.355
And then had a very successful
career in high tech.

00:00:28.775 --> 00:00:31.715
He later became a behavior coach
and an award-winning podcaster

00:00:31.715 --> 00:00:33.845
with his show, The One You Feed.

00:00:34.265 --> 00:00:38.644
Eric has spent over 20 years studying
human transformation and habit formation.

00:00:39.095 --> 00:00:42.995
His latest book is called How A
Little Becomes A Lot: The Art of Small

00:00:42.995 --> 00:00:45.125
Changes for a More Meaningful Life.

00:00:45.905 --> 00:00:46.925
Well, welcome Eric.

00:00:46.925 --> 00:00:48.004
Thank you for being here.

00:00:48.004 --> 00:00:49.715
I'm excited to learn from you today.

00:00:50.075 --> 00:00:50.525
Eric Zimmer: Hi, Matt.

00:00:50.525 --> 00:00:52.565
I really appreciate you having me.

00:00:52.565 --> 00:00:53.915
I'm excited to be here also.

00:00:54.185 --> 00:00:54.965
Matt Abrahams: Should we get started?

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Eric Zimmer: Please.

00:00:56.175 --> 00:00:59.535
Matt Abrahams: Alright, let's
start with your personal story.

00:00:59.595 --> 00:01:04.065
Can you share how your journey from
addiction to sobriety has really helped

00:01:04.065 --> 00:01:06.705
form who you are and informs what you do?

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Eric Zimmer: Yeah.

00:01:07.455 --> 00:01:12.180
It would be almost impossible for me to
imagine what I would be like without it.

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At 24, I was a homeless heroin addict.

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I weighed a hundred pounds.

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I had Hepatitis C. I was looking at going
to jail for upwards of 50 years, and I

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was fortunate to get sober at that age.

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And what I learned through that process
is just so deeply embedded in the

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way that I view the world that, as
I said, I can't imagine a different

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way of viewing the world, right?

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We just get to a point where we all see
the world the way we see it, and that's

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a pretty embedded part of my story.

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And so I learned a lot through
all of that, as you might imagine.

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And it turns out that a lot of
that is relevant not just to people

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facing serious, a life threatening
addiction, but to life in general.

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And we live in a more and more addictive
culture in so many different ways today.

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That's the start of things for me.

00:02:06.600 --> 00:02:07.140
Matt Abrahams: Excellent.

00:02:07.199 --> 00:02:08.070
Thank you for that.

00:02:08.549 --> 00:02:11.700
You often leverage the two wolves parable.

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Can you share with us what this
story is and the lesson you'd like

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all of us to take from the story?

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Eric Zimmer: Sure.

00:02:18.299 --> 00:02:23.519
Many of your listeners may have heard it
before, but it's a story that says we all

00:02:23.519 --> 00:02:27.799
have these two wolves inside of us that
are always at battle with each other.

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One is a good wolf, which represents
things like kindness and bravery and love.

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And the other is a bad wolf,
which represents things like

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greed and hatred and fear.

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And the grandparent is telling
this story to their grandson.

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They say, we have these wolves
inside of us, and the grandson

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wonders which wolf wins.

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And the grandparent
says, the one you feed.

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So the great thing about a parable like
that is the minute I say it, you get it.

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On one level, you're like, oh, I see.

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There are choices that I make that
encourage the better parts of me.

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There are choices that I make that
encourage the less good parts of myself.

00:03:02.880 --> 00:03:03.820
Which do I want to do?

00:03:04.575 --> 00:03:08.625
What I love about the story, particularly
though, is I think it points to a

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deep truth, which is that we are
motivationally complex creatures.

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We want many different things.

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We value different things,
and these things are often

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in conflict with each other.

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Two wolves is almost an
oversimplification for it, right?

00:03:24.555 --> 00:03:27.795
But it speaks to the fact
that we all intimately know

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that feeling of being pulled.

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You know, I wanna do this,
but I also wanna do that.

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I value this, but I wanna do that, right?

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That feeling of being pulled is part
of being human and it doesn't go away.

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It's what we do with it.

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And by recognizing that we are
motivationally complex and recognizing

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that we are always making choices,
that we're able to make better ones.

00:03:51.274 --> 00:03:54.515
Matt Abrahams: It's a a very powerful
story for sure, and I appreciate the

00:03:54.515 --> 00:03:58.510
awareness that it brings to us, that
at any moment we have choices to make.

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And by making that conscious
aware, we can have some control.

00:04:04.260 --> 00:04:06.510
As you well know, we
focus on communication.

00:04:06.540 --> 00:04:09.540
I'm curious, have you in your own
life, or have you coached others or

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seen others who have made conscious
choices to feed some value or some

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action to help them be better in
their communication versus others?

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I can imagine finding myself in a
conflict situation or a negotiation

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situation where I might react in one
way, but really should be reacting or

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want to be reacting in another way.

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I'm curious your experience of
how this applies in communication.

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Eric Zimmer: I think that one of
the core skills that underlies

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all the work that I do, and also
underlies communication, is awareness.

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It's the ability to be able to pause,
see what's happening inside of us, see

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what's happening around us, and then
think, what choice do I want to make?

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What do I want to do here?

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We often operate on autopilot to a great
degree and autopilot's a lovely thing.

00:05:01.485 --> 00:05:02.175
In many ways.

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It's great that as humans, we can drive
home while I think about something,

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great, that's a good use of it.

00:05:07.425 --> 00:05:12.285
But when autopilot is operating, and
it often does in communication, that's

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not the time we want it to work.

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We want our communication to be
thoughtful and conscious, and so building

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the awareness, what am I thinking?

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What am I feeling, right now, is a core
skill that underlies everything that I do.

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Matt Abrahams: How did you train
yourself to find that awareness?

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You know, many of us are
so busy or we have so much

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information coming at us at once.

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How did you learn to do that?

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It's a valuable skill, but one
that can be challenging for many.

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Eric Zimmer: My book is called How A
Little Becomes A Lot: The Art of Small

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Changes for a More Meaningful Life.

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So you'll recognize that my answer
is you don't get it all at once.

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You get it a little bit at a time.

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And in the book I have something that
I think is unique to what I do, which

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is it's a method for working with and
changing our habitual thought patterns.

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There's a lot of information
out there about what to think.

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Think this, don't think that, take this
perspective, don't take that perspective.

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But there's very little about
how do you actually do that?

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And the way that you have to do
it is by frequent repetition.

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So I have something I call still
points, and a still point is just

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something that we engineer into our day.

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So imagine a still point
being a when and a then.

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The when could be like every time
I go to the bathroom, my then

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could be, I ask myself what am I
thinking and feeling right now?

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If you go to the bathroom five
times a day, you just take that

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time and go, what am I thinking?

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What am I feeling?

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I check in, no big deal.

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Any one of them on their own, so what
doesn't matter, but a lot of them done

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consistently, over time in the same
direction, you'll become more aware.

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You'll find yourself naturally being
more aware because you've woven

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it into the fabric of your day.

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And it's a lot more likely that at
dinner that evening when you're having

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a conversation with your spouse, that
you're gonna recognize what's happening

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inside of you if you just reflected
on it four times earlier today.

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So that's the mechanism, particularly
with these thought patterns, or something

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like being aware, that we can train it.

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Matt Abrahams: I love this idea of
training our awareness and the when

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then paradigm is really useful.

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I wanna talk about the knowing doing
gap that you discuss, and I'm curious

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to learn more about what is this
framework and how does it help us

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show up well in all our situations.

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Eric Zimmer: I think we all have
some aspects of our lives in which we

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want to be doing something different.

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We may even know exactly
what we want to do different.

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We may even know how to do it.

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We just find ourselves not doing it.

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It could be eating.

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It could be exercise,
it could be meditation.

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It could be conversations with our
partner, whether at work or at home.

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So there's this gap.

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And the book is really a response
to how do we bridge that gap?

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And I can't put it all into a single
sentence, but the little by little

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approach is at the heart of it.

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And by little, by little
I mean something specific.

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I mean low resistance actions,
meaning something you'll actually do,

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done consistently over time, again
and again, in the same direction.

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We often are trying to fix four or
five different things at any one

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given time in our lives, right?

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And so we're doing a little
of this, a little of that,

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and it's all over the place.

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But when we take small things that we
do consistently, in the same direction,

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we bridge that knowledge to action gap.

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Matt Abrahams: Yeah, so we have
knowledge and then how do we

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get that knowledge into action?

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And by doing so, first is
awareness, and then finding the

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little things that we can do.

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And I know you have a
great acronym for this.

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I'm gonna ask you about it
because many people listening

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know that I, I'm a martial artist.

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As part of my training,
I spar with people.

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You learn a lot and you get a lot
of instantaneous feedback when

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you are in a ring with somebody.

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And you use the acronym SPAR as
a way to help us get at the core

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of what you're talking about.

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Can you break down what SPAR means and
can you apply it to an example related

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to communication so that we can maybe
use it directly and help ourselves?

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Eric Zimmer: So I wanna start by saying I
think that there are two competencies we

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have to get in order to change something.

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The first I will call structural.

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This is what SPAR focuses on.

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It's really about planning.

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The second is an inner component.

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So the inner component is you might know
exactly what to do, you might remember

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to do it, and then you don't do it, in
the moment, and that is usually some

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sort of inner emotional type thing.

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So SPAR is all the structural, and so
it stands for, S is for specificity.

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What am I doing?

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Where am I doing it?

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How am I doing it?

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So let's take communication.

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It's one thing to say like, well, I want
to communicate better with my children.

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Okay, what does that mean?

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Oh, I want to make sure I have
10 minutes a day that I talk to

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them, and I really, really listen.

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That's some degree of specificity.

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Now, I would take it further
and be like, well, when is that

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10 minutes going to happen?

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Because while we're trying to build a new
behavior, ambiguity is always the enemy.

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We wanna have all our energy
go to doing the thing.

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So specificity.

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The P stands for prompts.

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How do I remember?

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So I'm gonna spend at dinner every night,
I'm gonna ask my children a question

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about their day that's thoughtful and
I'm gonna share something from my day.

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How do I remember to do it?

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Maybe I just need a little thing that
I set down next to my dinner plate

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that says, like, remember to ask X.
It sounds silly, but we're so busy.

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Our brains are full of so much stuff.

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We frequently just forget.

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So P stands for prompts.

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A stands for alignment.

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And one of the things, if we asked all
behavior scientists in the world to come

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together and agree on one thing, it would
be hard to do, but I think the thing they

00:11:07.725 --> 00:11:13.215
would say is, don't rely on willpower
or discipline any more than you have to.

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Set up your environment to
make it likely you do it.

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So alignment is about doing that.

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So what's an example for communication?

00:11:20.925 --> 00:11:23.565
Part of our environment is other people.

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So I might, if I have a spouse, I
might say, can you help me remember?

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That's setting up my alignment.

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Or saying to them ahead of time, this
is something I wanna do every evening,

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would you support me in doing it?

00:11:35.235 --> 00:11:35.835
Alignment.

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And then finally, R stands for resilience,
which basically means planning for what

00:11:41.325 --> 00:11:43.635
is going to go wrong or could go wrong.

00:11:43.905 --> 00:11:45.585
So what am I going to do?

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If I'm not at home for dinner,
is there still a way that I could

00:11:49.410 --> 00:11:52.350
have that conversation that I want
to have with my kids each day?

00:11:52.589 --> 00:11:53.400
Maybe there is.

00:11:53.579 --> 00:11:55.469
Maybe I say, oh, if I don't
make it home for dinner, I'll

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do it with them before bed.

00:11:57.060 --> 00:12:01.230
Or if I'm traveling, maybe I'll send them
a text where I ask them the question.

00:12:01.560 --> 00:12:06.060
And so SPAR allows us to get
everything set up and have clear

00:12:06.060 --> 00:12:09.569
plans for what we're going to do,
how we're going to do it, what we're

00:12:09.675 --> 00:12:11.115
gonna do when we're unable to do it.

00:12:11.670 --> 00:12:14.820
Then we can put all our
attention into the actual doing.

00:12:14.820 --> 00:12:17.640
So that's SPAR with an
idea around communication.

00:12:18.330 --> 00:12:18.840
Matt Abrahams: I love it.

00:12:18.870 --> 00:12:22.680
It sets us up for success and
it makes us more thoughtful and

00:12:22.680 --> 00:12:24.750
intentional in what we're doing.

00:12:24.990 --> 00:12:28.290
So many of us could just be frustrated
that we don't have the connection with

00:12:28.290 --> 00:12:30.450
our kids that we want to, for example.

00:12:30.750 --> 00:12:35.010
And this becomes a very clear action
plan that is likely to succeed.

00:12:35.010 --> 00:12:38.100
One, because it's defined,
and two, because we align it

00:12:38.130 --> 00:12:40.650
with others and our situation.

00:12:40.650 --> 00:12:43.950
And I really like the resilience
point, which is in some

00:12:43.950 --> 00:12:45.540
ways contingency planning.

00:12:45.810 --> 00:12:48.060
What do I do if I can't execute on this?

00:12:48.360 --> 00:12:52.260
So specific, have prompts,
alignment, and resilience.

00:12:52.260 --> 00:12:52.860
Thank you.

00:12:53.160 --> 00:12:55.530
And you said that this is
one part of the equation.

00:12:55.530 --> 00:12:57.240
This is the framework side.

00:12:57.510 --> 00:13:00.780
The internal motivation side, talk
to me a little bit about that.

00:13:00.870 --> 00:13:03.480
You know, I can have the
desire but not the will.

00:13:03.780 --> 00:13:05.910
Curious, how do we get that motivation?

00:13:06.525 --> 00:13:11.415
Eric Zimmer: I don't love to talk
about motivation a ton because it's a

00:13:11.415 --> 00:13:14.175
feeling and feelings just come and go.

00:13:14.175 --> 00:13:15.015
They change.

00:13:15.435 --> 00:13:20.055
Now, I do think it's important that we're
clear on why something matters to us.

00:13:20.190 --> 00:13:25.020
So, if we're going to say, I'm going
to do X, Y, or Z, why does it matter?

00:13:25.020 --> 00:13:27.990
We wanna get to the heart of that and
we wanna understand it emotionally.

00:13:28.260 --> 00:13:32.370
But waiting to be motivated is
often a trap because you don't have

00:13:32.370 --> 00:13:33.900
to be motivated to do something.

00:13:33.930 --> 00:13:38.339
I exercise many, many days when
I am very far from motivated.

00:13:38.910 --> 00:13:43.020
I do not feel like doing
it at all, and yet I do it.

00:13:43.140 --> 00:13:46.500
So the emotional side is, let's
stick with the example we've got.

00:13:46.620 --> 00:13:51.720
You are there and you want to ask the
question, but your teenager tends to

00:13:51.720 --> 00:13:55.440
be like, oh dad, you know, or they
just don't really like to do it.

00:13:55.860 --> 00:13:59.250
And so you're like little
tentative about wanting to do it.

00:13:59.250 --> 00:14:02.880
And so it's easy in the moment,
okay, I should do it now, but I'm

00:14:02.880 --> 00:14:05.640
not going to do it 'cause it makes
me a little bit uncomfortable.

00:14:05.905 --> 00:14:08.785
That's the emotional inner aspect of it.

00:14:09.235 --> 00:14:12.535
And what we don't need to do
is solve all the discomfort.

00:14:12.775 --> 00:14:16.194
All we have to do is figure out,
what is it that I need to do to get

00:14:16.194 --> 00:14:18.115
me over the hump in that moment?

00:14:18.265 --> 00:14:22.135
And that's what SPAR does, is
it puts us at a choice point.

00:14:22.464 --> 00:14:27.385
And at a choice point, we either act the
way we want or the way we didn't want to.

00:14:27.655 --> 00:14:31.615
If we didn't do what we wanted to do,
we can zero in right in on that moment.

00:14:31.824 --> 00:14:33.180
What was I saying to myself?

00:14:33.885 --> 00:14:37.964
So I identify in the book what I call
the six saboteurs of self-control.

00:14:38.354 --> 00:14:42.045
One saboteur of self-control
is the insignificance trap.

00:14:42.555 --> 00:14:47.564
It means that we don't connect
the dots between the little things

00:14:47.564 --> 00:14:49.995
we do today with the big picture.

00:14:50.114 --> 00:14:53.175
So it's very easy to be like, ah,
I'm just not gonna do it tonight.

00:14:53.175 --> 00:14:54.435
I mean, what does it really matter?

00:14:54.435 --> 00:14:55.665
One night's not a big deal.

00:14:55.665 --> 00:15:00.015
'Cause we emotionally don't wanna do it
'cause it's a little uncomfortable for us.

00:15:00.194 --> 00:15:02.535
If we're in that, we need
to say to ourselves, wait.

00:15:02.925 --> 00:15:06.585
Every chance to connect with my child
is important to me, and I know it's

00:15:06.585 --> 00:15:08.235
gonna be slightly uncomfortable.

00:15:08.385 --> 00:15:13.095
I also know that this is very
aligned with what I value, and

00:15:13.095 --> 00:15:14.715
so I'm gonna be uncomfortable.

00:15:14.775 --> 00:15:15.555
I can still do it.

00:15:15.555 --> 00:15:19.785
That's an example of just taking
that moment and rescripting what

00:15:19.785 --> 00:15:21.525
it is we're saying to ourselves.

00:15:21.705 --> 00:15:25.455
So if we can identify what is it that's
getting in the way, we can learn to

00:15:25.455 --> 00:15:29.260
talk to ourselves and essentially
coach ourselves to take the action.

00:15:30.105 --> 00:15:32.415
Matt Abrahams: That's a very
powerful idea, the rescripting.

00:15:32.745 --> 00:15:36.315
And the rescripting comes from an
awareness, and the awareness comes

00:15:36.315 --> 00:15:37.995
from the discomfort, you know?

00:15:37.995 --> 00:15:39.465
So it's a natural cascade.

00:15:39.465 --> 00:15:41.475
Where am I feeling uncomfortable?

00:15:41.475 --> 00:15:42.615
Where's the discomfort?

00:15:42.765 --> 00:15:44.415
What might be leading to it?

00:15:44.655 --> 00:15:49.280
And that requires us to self-reflect
and to understand our values

00:15:49.755 --> 00:15:51.345
and how we're not aligned.

00:15:51.765 --> 00:15:54.495
And then from there, think
about the rescripting.

00:15:55.560 --> 00:15:58.080
Eric, this has been a
fantastic conversation.

00:15:58.080 --> 00:16:01.740
So much of what you say is directly
applicable and aligns with a lot

00:16:01.740 --> 00:16:03.120
of the things that I think about.

00:16:03.480 --> 00:16:05.130
I'd love to wrap up as we always do.

00:16:05.190 --> 00:16:06.780
I ask three questions at the end.

00:16:06.780 --> 00:16:10.620
One I create just for you and the
other two I've been asking all along.

00:16:10.650 --> 00:16:11.030
Are you up for that?

00:16:11.570 --> 00:16:12.200
Eric Zimmer: Yes.

00:16:12.530 --> 00:16:13.190
Matt Abrahams: Excellent.

00:16:13.590 --> 00:16:15.020
You host a podcast.

00:16:15.200 --> 00:16:15.470
Eric Zimmer: Yep.

00:16:15.770 --> 00:16:19.760
Matt Abrahams: Share with me something
that's surprised you as you've done

00:16:19.760 --> 00:16:23.270
this, in terms of things you've
learned or uncovered as a host

00:16:23.270 --> 00:16:24.860
or interacting with your guests.

00:16:25.160 --> 00:16:28.790
Eric Zimmer: It's very tempting when
doing it to have someone on, I'm gonna

00:16:28.790 --> 00:16:32.150
have you on the show, for example, so
it's gonna be very tempting to get you to

00:16:32.150 --> 00:16:36.410
say a lot of smart things that are gonna
help our listeners, and that's important.

00:16:36.735 --> 00:16:41.505
I've also realized though, that a
big part of communication is not

00:16:41.625 --> 00:16:44.415
exactly the things that you teach.

00:16:44.685 --> 00:16:50.565
It's the spirit in which you teach them
and the way that you make people feel like

00:16:50.775 --> 00:16:53.595
you understand them, they understand you.

00:16:53.805 --> 00:16:58.035
And so I think for me it's been, I've
recognized more that, yes, I wanna get the

00:16:58.035 --> 00:16:59.925
good ideas out of the people that come on.

00:17:00.495 --> 00:17:03.855
I also wanna create an environment
where I connect with that

00:17:03.855 --> 00:17:05.355
person, they connect with me.

00:17:05.355 --> 00:17:11.385
We have a genuine conversation, and I'm
also trying to, in a sense, think about my

00:17:11.385 --> 00:17:16.425
listener as I'm going, and think of them
as that other part of that conversation,

00:17:16.784 --> 00:17:19.514
I think, is one of the things that
I've just gotten better at over time.

00:17:20.340 --> 00:17:22.770
Matt Abrahams: It is an ever
evolving skill, isn't it?

00:17:23.040 --> 00:17:27.750
I find the conversations wonderful, but
I also find the learning that I have.

00:17:27.990 --> 00:17:32.430
What I heard you say is it's really
about connection beyond content.

00:17:32.610 --> 00:17:34.050
That's so true for me as well.

00:17:34.650 --> 00:17:36.900
I'll be curious to get your
answer to our second question.

00:17:36.900 --> 00:17:39.750
Who's a communicator
that you admire and why?

00:17:40.169 --> 00:17:42.300
Eric Zimmer: There are so many
great communicators, but when

00:17:42.300 --> 00:17:46.705
I saw this question, I thought
of someone named David Whyte.

00:17:46.935 --> 00:17:53.970
David Whyte is a poet and an essayist,
and what I love about David Whyte is

00:17:54.030 --> 00:18:00.195
he is willing to be very spare with
what he says and doesn't feel the need

00:18:00.195 --> 00:18:04.485
to overexplain it, which part of what
poetry tends to do, it lays something

00:18:04.485 --> 00:18:06.794
out there and lets it work on you.

00:18:07.125 --> 00:18:10.725
David does that in essays, and I've
interviewed him a few times for the show.

00:18:10.725 --> 00:18:16.274
He's incredibly articulate, incredibly
smart, has a wonderful Irish accent,

00:18:16.274 --> 00:18:17.715
you could listen to him for days.

00:18:18.044 --> 00:18:24.885
It takes me a little while to downshift
into David's pace, but when I do, I

00:18:24.885 --> 00:18:31.605
just feel like there is this sort of
stunning luminosity to what he writes.

00:18:31.695 --> 00:18:38.025
And so he's an example of a
type of communicator for me that

00:18:38.025 --> 00:18:41.055
shows how they pay attention.

00:18:41.055 --> 00:18:42.675
It's what I love about poets.

00:18:43.065 --> 00:18:46.575
They teach me how to pay attention
to the world differently.

00:18:46.575 --> 00:18:51.105
They're observing the ordinary
in a way that I'm generally not.

00:18:51.435 --> 00:18:57.285
So they are communicating, but they're
also teaching me how to see, and David is

00:18:57.285 --> 00:18:58.740
one of the best examples of that to me.

00:18:59.460 --> 00:19:01.635
Matt Abrahams: How
poetically put yourself.

00:19:01.635 --> 00:19:05.625
You've learned a lot from him and others,
but a communicator you admire is one who

00:19:05.625 --> 00:19:07.185
teaches you how to see things differently.

00:19:07.185 --> 00:19:10.605
And I also heard in that they
help you downshift, in this

00:19:10.605 --> 00:19:12.915
case to resonate at their level.

00:19:13.185 --> 00:19:17.685
And like you, I can be moving, at
least mentally, in a frenetic pace,

00:19:17.745 --> 00:19:20.595
and some of the best communicators
and best communication I've had

00:19:20.595 --> 00:19:22.395
is when I slow down and connect.

00:19:22.455 --> 00:19:23.115
So thank you.

00:19:23.545 --> 00:19:24.445
Final question.

00:19:24.505 --> 00:19:30.115
What are the first three ingredients that
go into a successful communication recipe?

00:19:30.625 --> 00:19:31.795
Eric Zimmer: I think intention.

00:19:32.005 --> 00:19:34.135
What is important about this conversation?

00:19:34.225 --> 00:19:36.355
What do I want to happen
in this conversation?

00:19:36.355 --> 00:19:38.005
What matters here?

00:19:38.095 --> 00:19:46.345
Is a really, for me, in conversations that
are important, clarity is really useful.

00:19:46.345 --> 00:19:50.155
Kind of back to what we talked about
with SPAR, then I think it's attention.

00:19:50.774 --> 00:19:53.504
We often think that good
communication means all our

00:19:53.504 --> 00:19:55.125
attention is on the other person.

00:19:55.604 --> 00:19:56.534
I don't think that's true.

00:19:56.774 --> 00:20:01.335
I think that, yes, we have to be very
focused on the other person, but I think

00:20:01.335 --> 00:20:07.215
a certain amount of attention has to be
to what's going on inside of us as we're

00:20:07.215 --> 00:20:12.195
having the conversation, because otherwise
we are always reacting internally.

00:20:12.375 --> 00:20:16.155
If we're not aware of it, if all
our attention is out there, then

00:20:16.450 --> 00:20:19.150
everything's getting churned up back
here and I don't know what it is.

00:20:19.150 --> 00:20:22.960
So I need to keep some part of
my gaze what's going on inside

00:20:22.960 --> 00:20:24.820
me so that I can work with it.

00:20:25.180 --> 00:20:28.960
So I think intention where I want
the conversation to be in general,

00:20:29.110 --> 00:20:34.390
attention on me and the other
person, and then, I think for me,

00:20:34.540 --> 00:20:36.340
there's always a pause element.

00:20:36.790 --> 00:20:41.260
There's always an element
of slow down and pause.

00:20:42.030 --> 00:20:45.600
Matt Abrahams: So intention,
directionality, attention, both

00:20:45.600 --> 00:20:50.010
externally and internally, and
slowing down, being present, pausing.

00:20:50.699 --> 00:20:52.050
I completely agree.

00:20:52.139 --> 00:20:55.560
If those are in alignment, the
communication is successful.

00:20:56.159 --> 00:21:01.020
Well, Eric, I appreciate all the insights
that you have shared specifically

00:21:01.024 --> 00:21:06.360
around how we can change and align
ourselves with our goals, how it's

00:21:06.600 --> 00:21:08.459
little things that lead to big things.

00:21:08.985 --> 00:21:10.425
And it's choices we make.

00:21:10.425 --> 00:21:11.385
What do we feed?

00:21:11.655 --> 00:21:13.185
How does it align with our values?

00:21:13.515 --> 00:21:16.305
Thank you so much, and best
of luck with your new book and

00:21:16.305 --> 00:21:18.285
continued success with your podcast.

00:21:18.525 --> 00:21:19.305
Eric Zimmer: Thanks so much, Matt.

00:21:19.305 --> 00:21:19.995
It's been a pleasure.

00:21:22.245 --> 00:21:24.075
Matt Abrahams: Thank you for
joining us for another episode of

00:21:24.075 --> 00:21:26.355
Think Fast Talk Smart, the podcast.

00:21:26.595 --> 00:21:29.175
To learn more about behavior
change and personal growth, please

00:21:29.175 --> 00:21:31.915
listen to episode 86 with BJ Fogg.

00:21:32.175 --> 00:21:36.825
This episode was produced by Katherine
Reed, Ryan Campos, and me, Matt Abrahams.

00:21:37.185 --> 00:21:39.435
With thanks to the Podium Podcast Company.

00:21:39.825 --> 00:21:42.645
Please find us on YouTube and
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Behaviour Coach | Author | The One You Feed Podcast Host